Why Capsule Collections are a Great Marketing Tool for Fashion Brands
May 8, 2021
Capsule collections are a great way to explore new markets, build brand equity, access resale marketplaces and much more!
5 Brand Extensions We Can Expect Luxury Brands to Make in The Future
April 27, 2021
Luxury brands get to monetize their intangible value in many different product lines, let’s look at what the future might hold.
5 Ways to Keep Heritage Brands Alive in A Digital Age
April 25, 2021
Keeping heritage brands relevant in the digital age is a challenge for many companies, let’s see what can be done to keeping the dream alive.
Chanel Case Study: How Can Green Bonds Hold Brands Accountable?
April 14, 2021
Chanel is a great example of how the use of new financial tools can allow fashion brands to show accountability, let’s see how.
How Your DTC Brand Can Conquer Global Markets in 5 Steps
March 22, 2021
Going global is a dream shared by many startup DTC brands, in this post we’ll look at a possible roadmap to get there!
Build a Profitable Brand Online Presence with these 5 Simple Steps
March 17, 2021
Building an effective brand online presence does not have to break the bank. In this post, we walk through a simple 5-step strategy.
From Brand as a Publisher to Brand as an Experience: 5 Ways Customers Can “Feel” Your Brand
March 6, 2021
Developing a brand experience is no simple task but in this post, we’ll give you 5 ideas that can help customers “feel” your brand.
Determine Your Brand’s Positioning in 7 Simple Steps
March 2, 2021
Brand positioning is a challenging process but with this guide, you’ll understand where you brand needs to be in 7 easy steps.
6 Best Ethically Sourced Minimalist Clothing Brands To Incorporate In Your Wardrobe
February 27, 2021
Ethical fashion does not have to be expensive, here are 6 brands that every minimalist can have in the wardrobe.
3 Tips to Build a Stronger Fashion Brand
January 13, 2021
Building a strong brand is not something that only large companies can do, even smaller firms can do it. Let’s see how!
