The Three “Es” of Branding for Your Fashion Company: Efficiency, Effectiveness, and Experience
May 4, 2022
In this post, we’re looking at the three “Es” of branding and applying them to fashion brand management.
How To Navigate Branding Decisions in International Markets
December 24, 2021
In this post, we’re exploring all possible branding options when developing your business internationally. Enjoy!
Why Employer Branding Matters for Your Fashion Business
September 22, 2021
In this post, we’re looking at the many benefits connected to building a strong employer brand for your fashion business.
Develop a Branding Strategy for Your Fashion Brand in 4 Steps
August 1, 2021
Are you facing strong competition in your fashion niche? Discover how to develop a branding strategy for your fashion brand in 4 steps.
How to Develop A Branding Strategy for Your Fashion Firm
December 30, 2020
Building a brand is a lot of hard work, but with our guide, matters get as simple as asking the right questions!
Relational Branding for Fashion Companies
November 20, 2019
When you understand what kind of relationship to foster with your audience, you will be able to identify consumption patterns.
Building a Habit is the New Branding in Fashion Retail
June 11, 2019
Fashion firms are quickly realising that the most profitable way to manage their customers is not only to establish their brand but to build habits.
Experiential Branding in Fashion [VIDEO]
May 22, 2019
Experiential Branding in Fashion is on the rise, and an increasing amount of companies are investing to provide experiences instead of products.
Experiential Branding Through Physical and Digital Retail
May 19, 2019
Fast fashion companies are not only changing the way we shop, but are also altering the way clothing is designed. Let’s look at how creativity is impacted.
Experiential Branding and the New Horizons of Retail Management
May 15, 2019
Experiential brands connect to their customers by evoking positive reinforcements which drive a customer back to the store. Let’s see how they do it.
