Questionnaire Design in Fashion Business in 4 Steps
April 11, 2021
Designing questionnaires can be tricky as there a few things to take into account to make the best of our research, take a look at our tips.
Why Trickle Down Theory is So Important to the Fashion Industry
April 7, 2021
Trickle Down Theory is an essential theory in fashion not only to understand trends but to also develop the right business model.
How to Apply the BCG Matrix to Fashion Collections
April 5, 2021
The BCG Matrix is a very versatile tool, let’s see how you can apply it to your fashion brand to maximize your product portfolio management.
What Are Masstige Products and Why They Matter
April 3, 2021
Masstige products are highly effective, profit-maximizing line extensions that thrive on your brand’s equity. Let’s see why they matter!
Fashion Inclusivity Case Study: Good American
April 3, 2021
Inclusivity and Diversity are two huge dimensions of fashion, but few companies actually walk the talk. Good American is one of them.
How Your DTC Brand Can Conquer Global Markets in 5 Steps
March 22, 2021
Going global is a dream shared by many startup DTC brands, in this post we’ll look at a possible roadmap to get there!
Online Shopping: Is Selling Online Easier Than Selling in a Brick and Mortar Store?
March 18, 2021
If you ever wondered which retail format sells the most, in this post we’re going to look at what retail strategy converts the most.
Build a Profitable Brand Online Presence with these 5 Simple Steps
March 17, 2021
Building an effective brand online presence does not have to break the bank. In this post, we walk through a simple 5-step strategy.
3 Ways to Celebrate Diversity and Inclusion in Your Visual Merchandising
March 16, 2021
In this post, we’re looking at 3 simple pieces of advice to help you celebrate diversity and inclusivity through visual merchandise display!
How Visual Merchandise Can Engage All 5 Senses
March 16, 2021
How can you engage your retail customers by stimulating their 5 senses? In this post, we’ll look into how it can be done!
