Top 7 Reasons Why Direct-To-Customer Fashion Brands Fail
In this post, we’re looking at 7 reasons why direct-to-customer brands fail, despite being a potentially profitable business model.
In this post, we’re looking at 7 reasons why direct-to-customer brands fail, despite being a potentially profitable business model.
It’s hard to put a price on your brand. In this post, we are discussing how you can break down the intangible value of your brand and put a price on it.
When you understand what kind of relationship to foster with your audience, you will be able to identify consumption patterns.
As the luxury market is growing, brands need to adapt to new competition and to the standards of more demanding customers. Let’s see what can be done!
Nowadays all the talk in marketing is about engagement and conversion. Let’s look in more depth at how a fashion brand can ignite action in its audience.
Fashion firms are quickly realising that the most profitable way to manage their customers is not only to establish their brand but to build habits.
Companies are not fighting only to win positive reinforcements, but to hook their fashion clients by developing addictive products and shopping experiences.
Experiential Branding in Fashion is on the rise, and an increasing amount of companies are investing to provide experiences instead of products.
Fast fashion companies are not only changing the way we shop, but are also altering the way clothing is designed. Let’s look at how creativity is impacted.
As we now live in the experience market, brands are seeking new ways to create custom brand experiences to attract and retain their customers.