In this article, we move past the traditional 'customer profiling' approach in order to understand what types of marketing approaches really work.
Starting a new fashion brand? Here's some advice to get you on the right track to help you build a memorable and engaging brand.
Are you looking to understand how to create a business that does not have to spend money on advertising? Look no further, this is the resource for you.
In this post, we're going to explore how important the scent of your store is and how it can activate all of your customer's senses.
In this post, we're looking at why non-financial incentives are great to motivate your sales force.
In this post, we'll look at 7 practical tips to help you increase sales by upselling your fashion retail customers.
Wondering whether or not your new line of cosmetics requires a license to sell in the US market? This guide will answer all your questions.
If you'd like to get a cause-marketing campaign started but don't know where to begin, this post is just for you. Enjoy!
Luxury brands get to monetize their intangible value in many different product lines, let's look at what the future might hold.
Keeping heritage brands relevant in the digital age is a challenge for many companies, let's see what can be done to keeping the dream alive.
