11 Ways Artificial Intelligence Will Impact the Fashion Industry
October 19, 2020
Artificial intelligence is a major trend in global business, and fashion is impacted by this new tidal wave of innovation. Let's see how.
9 Tricks to Find Out if Your Fashion Business Model Works
October 3, 2020
In this article, we're going to help you figure out if your business model is fine-tuned for the market with 9 quick tests.
A Guide to Making Your Jewellery Business More Sustainable
August 10, 2020
In this post, we're going to help you understand the challenges that are connected with sustainability in the Jewellery industry.
How to Make Your Store Atmosphere Generate Sales
May 23, 2020
A store's atmosphere is able to influence customer perceptions and to reinforce their willingness to buy your products. Let's see how.
How to Put a Price On Your Fashion Brand
November 21, 2019
It's hard to put a price on your brand. In this post, we are discussing how you can break down the intangible value of your brand and put a price on it.
Customer Segmentation in Beauty and Cosmetics
November 16, 2019
To study products and services in the beauty and cosmetics sector we need to look at customer and firm segmentation criteria to correctly position our USP.
What is Made in Italy and Why It Matters
November 14, 2019
Made in Italy is not a simple country of origin or a site of production it's a legacy of heritage and quality that firms strive to maintain. Let's see how.
Fashion Firm Competitor Analysis Criteria
October 23, 2019
Using fashion firm segmentation criteria we can better understand the competitive market in which a brand operates and better define its competitors.
How Licensing Works in the Fashion Industry
September 16, 2019
Licensing in the Fashion industry is a key contract to create partnerships with manufacturers and utilize all of the untapped equity of your brand.
The Business Challenge of Fashion Sustainability
June 30, 2019
Fashion sustainability is not a limitation imposed by the new demands of the market, but an opportunity to create new value and change to the industry.
