In this post, we’re looking at the marketing challenged faced by sustainable companies when they compete head-to-head with fast fashion players.
In this post, we’re looking at 5 common mistakes to avoid when segmenting your audience. Enjoy!
In this post, we’re looking at why a position in sales is a great place to start your fashion business career.
In this post, we’ll explore how you can develop a profitable web presence by leveraging the power of organic search engine optimisation
Owned Media, Earned Media, and Paid Media: What You Need to Know to Build a Successful Strategy for Your Fashion Brand
In this post we’re looking at how your can leverage the power of three distinct types of media to create a successful brand strategy.
In this post, we’re looking at why content marketing is a new and exciting approach that fashion brands can use to make themselves relevant to customers and engage them beyond traditional advertising.
In this post, we’re looking at one of the most iconic US brands: Tiffany and Co. and its market and brand strategy.