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Fenty Beauty History Case study – Rihanna’s Story
Fenty Beauty History Case Study – How it started and what has been driving their success in the cosmetics industry over the years.

False Myths About Viral Content Marketing for Your Fashion Brand
In this post, we’re looking at some of the false myths to avoid when creating content for your social media profiles. Enjoy!

Nail Polish Name Ideas- Cute Names You Should Use
When you choose the perfect nail polish name, check out your nail polish name ideas for inspiration on the ideal name for your business.

Hair Business Names- Unique Ideas & Suggestions
Hair business names are like the business’s brand identity. Check out the awesome hair business names you could use in this article.

Perfume Business Names – Unforgettable Names For Your Fragrance
In this post, we’re looking at some great ideas on how to craft an unforgettable name for your fragrance.

How to Conduct Art-Based Research in Fashion
In this post, we’re looking into art-based research and its potential in exploring experiences and feelings in fashion.

5 Tips to Use LinkedIn Effectively to Look for Job Opportunities in the Fashion Industry
In this post, we’re looking into 5 tips to help you use LinkedIn in the most effective way to find jobs in fashion. Enjoy!

MAC Cosmetics Target Market- Market Segmentation
The MAC Cosmetics target market is one of the biggest in the industry. Its market segmentation helps us understand its overwhelming success.

Cosmetic Business- How Much Does It Cost?
Considering the costs of starting a cosmetic business can be confusing. Check out how much it costs to venture into the cosmetic industry.