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Case Study: Comme des Garcons and PLAY
In this post, we’re looking into a case study analysis focused on Comme des Garcons and Play.

Applying Blue Ocean Strategy to Your Fashion Brand (With Examples)
In this post, we’re looking at Blue Ocean Strategy and how it can help you innovate the value your fashion business is bringing to the market.

Two New Profitable Business Models for Your Fashion Brand in 2022
In this post, we’re looking at two very innovative business models which are impacting the fashion industry and creating new opportunities for value creation.

4 Ways Ask for a Raise at Your Fashion FIrm
In this post, we’re sharing some advice on how to ask for a raise. Not tricks a few ideas to increase your chances of success.

Case Study: A Comparison of HUF and Obey
In this post, we’re comparing some of the similarities and differences between streetwear brands HUF and Obey.

Vivienne Westwood Case Study: A Brand, An Icon, An Activist.
In this post, we’re looking into Vivienne Westwood, a designer that is among the most respected and influential fashion icons of our time.

5 Fashion Consumer Trends to Watch Out For and How to Address Them Profitably
In this post, we’re looking at 5 consumer trends to watch out for with tips on how to address them head on!

Patagonia Case Study: Developing Trigger Event Communities in Sustainable Fashion
In this post, we’re looking at how Patagonia is contributing to fashion sustainability by creating trigger-event communities focused on helping users be more sustainable.

3 Best Practices to Run Focus Groups in Fashion Business Research
In this post, we’re looking at 3 best practices to follow to run effective and engaging focus groups. Enjoy!