Starting an online jewellery business can be a challenging, and it provides a very steep learning curve. In this post, we break down 7 steps to get started.
When discussing fashion and luxury it’s very important to have a clear vocabulary to better articulate our thoughts and ideas.
When you understand what kind of relationship to foster with your audience, you will be able to identify consumption patterns.
Made in Italy is not a simple country of origin or a site of production it’s a legacy of heritage and quality that firms strive to maintain. Let’s see how.
If you’re an artist looking to better understand the business of the arts, in this post we’ll go over 7 simple pieces of advice to get you started..
Licensing in the Fashion industry is a key contract to create partnerships with manufacturers and utilize all of the untapped equity of your brand.
Fashion sustainability is not a limitation imposed by the new demands of the market, but an opportunity to create new value and change to the industry.
Fashion firms are quickly realising that the most profitable way to manage their customers is not only to establish their brand but to build habits.
Companies are not fighting only to win positive reinforcements, but to hook their fashion clients by developing addictive products and shopping experiences.
Experiential Branding in Fashion is on the rise, and an increasing amount of companies are investing to provide experiences instead of products.
