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The 10 Rules of Excellent Customer Service
Customer service is the new marketing and in this post, we're looking at 10 rules to follow to deliver exceptional customer service.
Top Tips to Create a Compelling Luxury Tourism Marketing Strategy
In this post we're breaking down a simple but effective approach to developing your tourism marketing strategy to attract high net worth individuals.
5 Things I Wished I Knew Before Launching A Fashion Collection in 2022
In this post we're looking at the 5 things to consider before launching your own fashion collection. Enjoy!
How to Successfully Market Fragrances
In this post, we're delving into fragrance marketing to understand how your brand communication can help your fragrance gain a good profit margin.
Eyewear Campaign Ideas and Strategies for You
Eyewear Campaign Ideas and Strategies for You. The ideas, insights, and strategies you need to run a successful eyewear business or scale up your existing business.
Thinking of Studying Fashion Design? Here are our Top Tips to Get You Started
In this post, we're looking as some simple and helpful advice to get started in fashion design. Enjoy!
Brunello Cucinelli Case Study: The Conspicuous Austerity Customer
In this post, we're looking at Brunello Cucinelli, a brand which is synonymous with class and unassuming style.
Nespresso Case Study: Teaching to Luxury Companies How to Manage a Business Model Portfolio
In this post we're analysing Nespresso to look at what luxury companies can learn from the launch of this popular product.
Karl Lagerfeld and H&M Case Study: The Collaboration That Changed the Fashion Industry Forever
In this post, we're looking at one of the most remarkable collaborations in fashion: the one between Karl Lagerfeld and H&M. Enjoy!
