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How to Apply the BCG Matrix to Fashion Collections
The BCG Matrix is a very versatile tool, let’s see how you can apply it to your fashion brand to maximize your product portfolio management.
Case Study: How Angel Chang is Building Loyalty with an Impact First Business Model
Angel Chang is a great example of an impact-first business and in this post, we’re looking into how this brand has grown because of this.
What Are Masstige Products and Why They Matter
Masstige products are highly effective, profit-maximizing line extensions that thrive on your brand’s equity. Let’s see why they matter!
Fashion Inclusivity Case Study: Good American
Inclusivity and Diversity are two huge dimensions of fashion, but few companies actually walk the talk. Good American is one of them.
5 Things to Keep in Mind Before Investing in NFTs
Non-Fungible Tokens are very attractive for investors, but there’s a lot to know about them before committing the money!
Five Business Models to Pursue Social and Environmental Causes
Balancing profits and social impact is at the core of modern cause-driven businesses. Let’s see how this works.
A Complete Guide to Understanding NFTs and Why You Should Care About Them
Non-Fungible Tokens are very popular tools to sell digital art, but what are they exactly? Let’s find out!
How Your DTC Brand Can Conquer Global Markets in 5 Steps
Going global is a dream shared by many startup DTC brands, in this post we’ll look at a possible roadmap to get there!
Online Shopping: Is Selling Online Easier Than Selling in a Brick and Mortar Store?
If you ever wondered which retail format sells the most, in this post we’re going to look at what retail strategy converts the most.
