Trickle Down Theory is an essential theory in fashion not only to understand trends but to also develop the right business model.
Universal Standard is revolutionizing the fashion industry, in this article we’re looking into their strategy and practices.
The BCG Matrix is a very versatile tool, let’s see how you can apply it to your fashion brand to maximize your product portfolio management.
Non-Fungible Tokens are very popular tools to sell digital art, but what are they exactly? Let’s find out!
Going global is a dream shared by many startup DTC brands, in this post we’ll look at a possible roadmap to get there!
If you ever wondered which retail format sells the most, in this post we’re going to look at what retail strategy converts the most.
Building an effective brand online presence does not have to break the bank. In this post, we walk through a simple 5-step strategy.