How the “Street Aesthetic” Clothing Target Market Works
October 18, 2021
Street aesthetic clothing is a fashion category that’s growing. Find out who the street aesthetic clothing target market is right here.
All things Versace: A Versace Case Study
October 13, 2021
Versace is a global brand with unique heritage, in this post, we’re looking into the history of this brand up to its latests collections.
Eyewear Campaign Ideas and Strategies for You
October 11, 2021
Eyewear Campaign Ideas and Strategies for You. The ideas, insights, and strategies you need to run a successful eyewear business or scale up your existing business.
Why Cosmetics are The Perfect Product for a Cause Marketing Campaign
September 29, 2021
Is a cause marketing campaign a good suit for your cosmetics brand? In this post, we’re looking at what cause marketing can do for your brand.
Shein vs. Zara- Fast Fashion Case Study
September 23, 2021
Fast fashion is a popular trend in the industry today. Follow us as we explore Shein vs Zara fast fashion as a case study.
Yeezy vs Jordan Case Study: Competing at the Top
September 23, 2021
Dive in for a heated Yeezy vs Jordan contest. Let’s do a head-to-head of the two brands to find out which one is better and why.
Prada vs Louis Vuitton Case Study – Insight on Business Model & Marketing Strategies
September 21, 2021
Prada vs Louis Vuitton is the most debated fashion brand these days. Find out their different marketing strategies and business models in this article.
Customer Journey Mapping: Tips to Increase Sales and Retention
September 20, 2021
Customer Journeys are an extremely valuable tool to attract and engage customers. Let’s see how to use this model to drive profits and retention.
Customer Segmentation in Sustainability Does Not Work and Here’s Why
September 19, 2021
In this article, we move past the traditional ‘customer profiling’ approach in order to understand what types of marketing approaches really work.
Starting a Fashion Business in 2022: New Models of Brand Management
September 16, 2021
Starting a new fashion brand? Here’s some advice to get you on the right track to help you build a memorable and engaging brand.
