In this post, we’re exploring all possible branding options when developing your business internationally. Enjoy!
In this post, we’re looking at a firm’s expansion strategy in the light of tariffs and other trade barriers to company international growth.
In this post, we’re looking at franchising as a great strategy to expand your brand’s distribution domestically and internationally.
In this post, we’re looking at how you can develop your collections to enter international markets and grow your brand.
In this post, we’re looking at the Uppsala Model for international expansion to understand how to manage financial risk when it comes to growing your fashion brand abroad.
In this post, we’re discussing distribution in fashion: intensive, selective and exclusive.
What are the factors to consider when choosing a luxury brand? Hermes vs Louis Vuitton, which is more luxurious? Find answers to these questions here.
Standardising or adapting your product to fit the demands of foreign markets is an essential decision to make to grow abroad. Let’s see how.