5 Strategies to Develop a Sustainable Business Model For Your Fashion Brand
Developing a sustainable business model for your fashion brand is no easy task, in this post we’ll see how to make your brand more sustainable
Developing a sustainable business model for your fashion brand is no easy task, in this post we’ll see how to make your brand more sustainable
Internationalisation theories help international managers understand how to make a company develop and grow internationally. Let’s see how.
In this post, we’ll discuss how to focus your efforts in creating value for your customers by using three industry-leading business frameworks.
In this post, we’ll discuss how over the last few years business frameworks focused on finding value in a firm evolved towards more customer-centric models.
Both SMEs and MNEs need to approach international marketing strategy fully aware of the challenges that international competition presents.
Licensing in the Fashion industry is a key contract to create partnerships with manufacturers and utilize all of the untapped equity of your brand.
China is no longer an emerging economy and continues to offer unique challenges to luxury firms due to their unique culture and history.
The Country of Origin Effect relates to the values that consumers associate to a country’s reputation for excellence. Let’s see in detail what this entails.