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Giorgio Armani Case Study: Using the Business Model Portfolio to Dominate International Markets
In this case study we’re looking at how Giorgio Armani was able to develop a business model portfolio to expand in international markets without diluting the brand’s equity.

Why Cosmetics are The Perfect Product for a Cause Marketing Campaign
Is a cause marketing campaign a good suit for your cosmetics brand? In this post, we’re looking at what cause marketing can do for your brand.

Why A Fashion Degree is A Great Degree to Get
Unsure if you want to pursue a fashion degree in college? This post can help you make up your mind!

How to Find The Perfect Job as a Fashion Major
If you’re exploring the job market as a fashion major this post is perfect for you! Take a look at our advice.

The Challenges of Using Data in Customer Analysis for your Fashion Business
As many fashion businesses are now data-driven, sometimes there is a risk of making simple mistakes by focusing on the wrong variables.

Can Luxury Be Sustainable? 3 Strategies to Make Your Luxury Brand More Environmentally-Friendly
Can luxury be sustainable? Yes it can! Here are 3 possible strategies to fight your luxury carbon footprint.

Shein vs. Zara- Fast Fashion Case Study
Fast fashion is a popular trend in the industry today. Follow us as we explore Shein vs Zara fast fashion as a case study.

Fashion Photography Styles – The Ultimate Guide
The ultimate guide to fashion photography styles, what fashion photography is all about, and the requirements of a fashion photographer in our present age.

How To Design Your Own Swimwear Line- Things To Consider
Swimwear is a top fashionpreneur brand to explore. Discover the things to consider when you want to design your own swimwear line today.