
Sustainability Within the Fast Fashion Industry – H&M vs Zara
In this post, we’re looking at a comparison between H&M and Zara when it comes to their sustainable practices and initiatives for the future!
In this post, we’re looking at a comparison between H&M and Zara when it comes to their sustainable practices and initiatives for the future!
In this post, we’re taking a look at ways in which fashion brands can influence customer behaviour even after they’ve bought a garment. Read on!
In this article, we move past the traditional ‘customer profiling’ approach in order to understand what types of marketing approaches really work.
Being successful depends on what metrics we pick to define success. If you want to create a high-impact business, than SROI is your best friend.
In order to address the challenges of fashion sustainability firms need to become better aware of the trends that are influencing customer behaviour.
Are the brands dictating fashion trends, or are business trends impacting creativity? In this post we are going to look at where style comes from.
Fashion sustainability is not a limitation imposed by the new demands of the market, but an opportunity to create new value and change to the industry.
The advent of sustainable fashion has made the role of the designer much more complex. In the post, we look at the many implications designers are facing.
Fashion Sustainability is a complex topic so we try to clarify what we mean with it. Through the whiteboard animation we explain who its accountability.
Starting to develop sustainability strategies for your fashion firm can seem daunting at first, but it’s easier to imagine it as a step-by-step process.