Pandora Case Study: How Pandora Reinvented the Jewellery Market
In this post, we’re looking at how Pandora was able to create a strong marketing strategy by understanding the needs and expectations of a new generation of jewelry customers.
In this post, we’re looking at how Pandora was able to create a strong marketing strategy by understanding the needs and expectations of a new generation of jewelry customers.
In this post we’re comparing two of the most iconic and prestigious brands in fashion: Luis Vuitton and Hermes. Enjoy!
What are the Functional, Social and Emotional needs of fashion products? In this post, we’re going to explain how companies can focus on the value of their products to engage their customers.
Customer service is the new marketing and in this post, we’re looking at 10 rules to follow to deliver exceptional customer service.
In this post, we’re delving into fragrance marketing to understand how your brand communication can help your fragrance gain a good profit margin.
Eyewear Campaign Ideas and Strategies for You. The ideas, insights, and strategies you need to run a successful eyewear business or scale up your existing business.
In this post we’re analysing Nespresso to look at what luxury companies can learn from the launch of this popular product.
In this post, we’re looking at one of the most remarkable collaborations in fashion: the one between Karl Lagerfeld and H&M. Enjoy!
Are collection drops the key to making your streetwear brand luxury? Let’s look into the way Nike is able to use exclusive distribution to create timeless sneakers.
You will need a catchy slogan to help create the perfect brand picture in your customer’s mind. Check out some Perfume Advertisement Slogans here.